https://ouraring.com/

Improving human health through advanced biometric health tracking, personalized insights, and AI-powered coaching.

Exited
OURA
Year Founded / Year Invested
2013
/
2019
Company Founders

Petteri Lahtela, Kari Kivelä, Markku Koskela

Investment Themes
Health & Wellness
Featured
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From Ring to Revolution: Oura Becomes an $11 Billion Company

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Theses

Proactive Measures

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Theses

The World’s Next Great Digital Health Company; Our Continued Investment in ŌURA

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Investments
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Portfolio
Bloomberg Businessweek

OURA: How the Smart Ring Bridged the Gap From Tech Bros to Normies

Portfolio
Wall Street Journal

OURA: Why the Smart Ring Has a Cult Following

Portfolio
ŌURA Blog

OURA: New SpO2 Sensing Feature

Portfolio
Forbes

Oura Hires Top Peloton Marketer as First Chief Marketing Officer to Bring ‘Smart Rings’ Mainstream

Portfolio
Axios

OURA: the AI plan to keep health data local — and private