Who invested in Fora?
Forerunner Ventures invested in Fora in 2021. Forerunner invested at Seed.
What does Fora do?
Travel agents were constrained by legacy tooling and narrow networks. Fora equips a new class of advisors with modern software and partner leverage so planning feels like concierge again.
Why did Forerunner invest in Fora?
Forerunner invested in Fora as part of a thesis that there is a category-defining opportunity to build a new model for digital entrepreneurship in services. Fora reinvents the travel agency — not by digitizing legacy infrastructure, but by enabling a new class of advisors: travel passionists and content creators who turn expertise into a flexible career, backed by a scalable technology platform. The model works for all parties: consumers get expert-curated experiences at no cost, hotels gain a more efficient supply channel, and advisors build real businesses. Fora is adding over 1,000 new advisors every month.