
Hims & Hers:
Making personal wellness accessible and affordable
Serial entrepreneurs break down the barriers to obtaining quality healthcare
Why We Invested:
Above all, we were attracted to founders' unbridled category ambition to capture the entirety—truly, entirety—of telehealth under the Hims & Hers platforms. We saw opportunity in his unique wedge into the market, initially leveraging a best-in-class platform and new-to-market voice to eliminate stigmas around health and wellness issues, in order to pave the way to scale telehealth to the masses across categories of care.
CEO Andrew shares a strong growth mindset with his co-founders at Atomic, and it was immediately clear that he was capable of attracting top healthcare and consumer leaders to drive towards his lofty goals.
About Hims & Hers
Year Founded
2017
Investment Theme
Healthcare reimagined
Company Founders
Andrew Dudum and Hilary Coles
Website
Year Invested
2017
Social
Headquarters
San Francisco
Hims & Hers Open Roles
Meet the Founders:
Andrew Dudum and Hilary Coles
Meet the Founders:
Andrew Dudum and Hilary Coles
Founder & CEO Andrew Dudum is a serial entrepreneur, active angel investor and advisor to over two dozen startups. An instinct for people and a passion to drive real impact, he has found his calling in the considerable potential of hims and hers.
Co-Founder & VP of Merchandising Hilary Coles met Andrew when she was finishing her MBA at Kellogg School of Management, at which point she was hungry for a chance to get into the world of tech and blend her brand marketing expertise with her love for innovating on physical products. She joined Andrew and Atomic as a “founder-in-residence" and went on to co-found hims and start hers a year later.